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List of Internet Search Engines
The first questions most people ask when first building a web site are: How do I get traffic?
How do I get hits on my site?
The answer is search engines, but where do you start?
Everyone wants top listings and results on major search engines. Here is a list of important search engines to consider. Some search engines require payment for top listings such as Overture, while others such as Google.com and DMOZ.com are still free. Here are some general rules, plus information you can use.
How much should I spend on search engines?
You first need to figure out your (ROI) Return on Investment. A simple method is to look at your site stats.
How Pay Per Click Advertising Works
Pay Per Click search engines provide online advertisers with a highly efficient, cost effective means of driving traffic to their websites. Advertisers bid for priority location in the search results delivered in association with keywords of their choice. Search results are rank-ordered based on these bids. An advertiser pays the bid amount only when an individual clicks-through to the advertiser’s web site. Most PPC Engines enable third party web sites to leverage these search capabilities through a revenue-sharing distribution program.
Yahoo Search Marketing - Important Links and Information
Yahoo Search Marketing enables you to have top listings and guaranteed inclusion on Yahoo, MSN, Altavista, Lycos, Infospace and other search engines.
Yahoo Search Marketing is one of the biggest players when it comes to guaranteed top listing performance. You should calculate your average (ROI) Return On Investment as described at the top of the page to figure exactly how much you would like to spend for each pay per click.
With Yahoo Search Marketing, and other pay per click search engines, the whole idea is finding the best search terms to match up with your web sites products, to make more sales. Think of what searches people would type in to search for your product. Examples: widget sales, buy widgets, widget stores, widget store, widgets online, low cost widgets.
Sign Up With Overture and Get $25 in Free Advertising
Yahoo - Important Links and Information
Yahoo is another huge search engine, and a must for quality web sites to be listed on. However just like Google do not play tricks with Yahoo for higher rankings or you could be permanently removed from the index. Yahoo currently gets many of its results from Google.
You may also join the Yahoo directory for $299 a year. This will give you a chance to have an editor consider your site for a listing. Do not submit your site unless it is a quality site with all links and pages working and full of original content or it may be rejected. Yahoo typically does not accept affiliate sites. This listing also may help you with your Google listing.
Yahoo acquired Overture which gives you pay per click listings on Yahoo, MSN, Altavista, Lycos, Infospace and other search engines. Yahoo also recently aquired Inktomi search engine to help it complete with Googles Googlebot spidered results.
Google - Important Links and Information
Google is a fantastic search engine, and a must for quality web sites to be listed on. However do not play tricks with Google for higher rankings or you could be permanently removed from the index. Do not join the link farms that you receive by email claiming top Google rankings. Many of them are here today and gone tomarrow.
DMOZ.org - Important Links and Information
DMOZ.org is The Open Directory Project (OPD), and is the largest, most comprehensive human-edited directory of the Web. It is constructed and maintained by a vast, global community of volunteer editors. This is a very important site to be listed in for inclusion in other search engines.
The Open Directory Project is the most widely distributed data base of Web content classified by humans. Its editorial standards body of net-citizens provide the collective brain behind resource discovery on the Web. The Open Directory powers the core directory services for the Web's largest and most popular search engines and portals, including Netscape Search, AOL Search, Google, Lycos, HotBot, DirectHit, and hundreds of others.
The ODP is a Web directory, not a search engine. Although we offer a search query, the purpose of the ODP is to list and categorize web sites. We do not rank, promote or optimize sites for search engines. The ODP is simply a data provider. ODP data users, such as AOL, Netscape and Google, install their own search functionality on their site. The ODP has no influence or knowledge on how these search engines process search queries.
Everyone is welcome to join the ODP. All you need is an interest or passion and a computer. While there are no specific pre-requisites, we seek people who have a genuine interest in building a directory that is free of commercial interests and favoritism. Fairness and objectivity prevail here.
Those who still believe the Web should be free and accessible to all, without bias and unnecessary noise, will most enjoy the ODP experience. Potential editors should demonstrate a keen eye for spotting quality and useful sites, attention to detail, and possess good grammar, spelling and communication skills.
Traffic BlazerTM - Important Links and Information
With Traffic Blazer, you can prepare, analyze, optimize and submit your Web pages to key search engines and directories. And we’ve made it easy: No technical expertise is needed. If you can type and click, you can use Traffic Blazer!
Traffic Blazer offers six essential features to give your site the best chances at search engine listing:
If you have any programming tips, information, or scripts you would like to add to the site e-mail it to firstname.lastname@example.org